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This study analyzes customers' online social communication to rate lodgings and tourist destinations. A practical methodology is proposed to analyze the online reputation of lodgings as well as the main concepts rated by customers in their online social communication process. To this end, an...
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This chapter presents a case of Seattle and Portland craft brewers' use of tourism practices to support their pursuit … their visitors or collaborate with tourism organizations. The chapter adds to our understanding of how tourism practices … to ensure a sustained tourism partnership. …
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In this research, we examine the effect of extroversion and the perceived similarity on customer to customer interaction (CCI), and the effect of this interaction on the tourists' reactions. We examine also the moderating role of the nationality in CCI and tourists behavior. The study is based...
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