Zgolli, Samar; Zaiem, Imed - In: Arab economic and business journal 12 (2017) 1, pp. 44-56
In this research, we examine the effect of extroversion and the perceived similarity on customer to customer interaction (CCI), and the effect of this interaction on the tourists' reactions. We examine also the moderating role of the nationality in CCI and tourists behavior. The study is based...