Lee, Mordecai (ed.); Neeley, Grant (ed.); … - 2022 - Second edition
1 Introduction -- 2 Government public relations: what is it good for? -- 3 Media relations -- 4 Public information … -- 9 Digital branding for government public relations -- 10 Ethics in government public relations and modern challenges for … evaluating government media and social media engagement -- 13 Reputation management -- 14 Applying Mordecai Lee's government …