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Unified approach for modeling innovation adoption and optimal model selection for the diffusion process
Anand, Adarsh; Agarwal, Mohini; Aggrawal, Deepti; … - In: Journal of Advances in Management Research 13 (2016) 2, pp. 154-178
propose a unified modeling framework for the adoption process based on the awareness and motivation about the product. Design … been based on modeling varied aspects of real life situations in marketing. One such aspect is studying the adoption … process depending on the awareness and motivation level among the customers. Awareness is having knowledge of an innovation …
Persistent link: https://www.econbiz.de/10014839995
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Deciding to change : an event sequence analysis of technology adoption behavior in consumers
Zenobia, Brent A.; Weber, Charles M. - In: International journal of innovation and technology … 10 (2013) 6, pp. 1-21
Persistent link: https://www.econbiz.de/10010230239
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Timing, diffusion, and substitution of successive generations of technological innovations : the IBM mainframe case
Mahajan, Vijay - In: Technological forecasting & social change : an … 51 (1996) 2, pp. 109-132
Persistent link: https://www.econbiz.de/10001202311
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A fad or a phenomenon? : the adoption of open innovation practices in large firms
Chesbrough, Henry William; Brunswicker, Sabine - In: Research technology management : RTM 57 (2014) 2, pp. 16-25
Persistent link: https://www.econbiz.de/10010344219
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Diffusion of innovation theory utilization online financial transaction : literature review
Syahadiyanti, Litafira; Subriadi, Apol Pribadi - In: International journal of economics and financial issues … 8 (2018) 3, pp. 219-226
Persistent link: https://www.econbiz.de/10011979099
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Evidence against imposing restrictions on hurdle models as a test for simultaneous versus sequential decision making
Burke, William J. - In: American journal of agricultural economics 101 (2019) 5, pp. 1473-1481
Persistent link: https://www.econbiz.de/10012115732
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Adoption of innovation in agriculture : a critical review of economic and psychological models
Borges, João Augusto Rossi; Oude Lansink, Alfons G. J. M. - In: International journal of innovation and sustainable … 13 (2019) 1, pp. 36-56
Persistent link: https://www.econbiz.de/10012000873
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Autonomy and decentralized decision making in logistics : new ideas, technological innovations, enhanced decision support, and initial applications
Kopfer, Herbert; Schönberger, Jörn - In: Logistics research 3 (2011) 2/3, pp. 67-70
Persistent link: https://www.econbiz.de/10009151865
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Is more always better? : an investigation into the relationship between marketing influence and managers' market intelligence dissemination
Hattula, Johannes D.; Schmitz, Christian; Schmidt, Martin; … - In: International journal of research in marketing : IJRM ; … 32 (2015) 2, pp. 179-186
Persistent link: https://www.econbiz.de/10011337505
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C. Y. A.: frequency and causes of defensive decisions in public administration
Artinger, Florian M.; Artinger, Sabrina; Gigerenzer, Gerd - In: Business research 12 (2019) 1, pp. 9-25
Defensive decision making occurs when a manager ranks an option as the best for the organization yet deliberately … defensive. Overall, 80% of managers indicated that they made at least one defensive decision and 17% even stated that at least …
Persistent link: https://www.econbiz.de/10012029115