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The alternative “Marketing Rev...
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Marketing theory
84
Marketingtheorie
77
Marketing
34
History of economic thought
23
Ökonomische Ideengeschichte
23
Consumer behaviour
19
Konsumentenverhalten
19
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18
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Criticism
14
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12
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12
History of marketing thought
12
Marketing management
12
Critical Management Studies
11
Critical management studies
11
Marketingmanagement
11
Marketing history
10
Relationship marketing
10
Consumption history
9
Market research
9
Marketing. Distribution of products
9
Marktforschung
9
Beziehungsmarketing
8
Advertising history
6
Consumer society
6
Economic history
6
Wirtschaftsgeschichte
6
B-to-B-Marketing
5
Business history
5
Business-to-business marketing
5
Cold War
5
Consumer research
5
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192
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Tadajewski, Mark
251
Jones, D. G. Brian
20
Hewer, Paul
18
Pressey, Andrew
14
Brownlie, Douglas
9
Ellis, Nick
9
Jones, D.G. Brian
7
Maclaran, Pauline
7
Hyman, Michael R.
6
O'Shaughnessy, John
6
Cluley, Robert
5
Denegri-Knott, Janice
5
Jones, Brian
5
Higgins, Matthew
4
Parsons, Elizabeth
4
Saren, Michael
4
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3
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2
Figueiredo, Bernardo
2
Kerrigan, Finola
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Kyrk, Hazel
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1
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Journal of Historical Research in Marketing
39
Journal of historical research in marketing
37
Journal of marketing management : MM
34
Marketing theory
22
SAGE library in marketing
16
Journal of macromarketing : examining the interactions among markets, marketing, and society
12
Journal of marketing management : JMM ; journal of the Academy of Marketing
10
Sage library in marketing
9
Critical marketing : issues in contemporary marketing
6
Historical research in marketing management
4
Organization : the critical journal of organization, theory and society
4
SAGE library of marketing
4
Business history
3
European Journal of Marketing
3
Business History
2
European journal of marketing : EJM
2
History of marketing thought ; Volume 2
2
Routledge companions in business, management and accounting
2
Business & society
1
Expanding disciplinary space : on the potential of critical marketing
1
Journal of Historical Research in Marketing Ser.
1
Journal of advertising
1
Journal of customer behaviour
1
Key issues in marketing management
1
Management Decision
1
Management decision : MD
1
Marketization : theory and evidence from emerging economies
1
Qualitative Market Research: An International Journal
1
Qualitative market research : an international journal
1
Qualitative marketing research : approaches, techniques and analysis
1
Routledge Companions in Business, Management and Accounting
1
Routledge Studies in the History of Marketing
1
Routledge companions
1
Routledge studies in the history of marketing
1
SAGE key concepts
1
SAGE key concepts series
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The Routledge companion to marketing and feminism
1
The SAGE handbook of marketing theory
1
The development of marketing theory and its philosophical underpinnings
1
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ECONIS (ZBW)
139
OLC EcoSci
53
Other ZBW resources
43
BASE
11
USB Cologne (EcoSocSci)
3
RePEc
2
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41
Beyond the extended and distributed "self" : from subliminal extended selves to nonlocality and neurocapitalism
Tadajewski, Mark
- In:
Journal of marketing management : JMM ; journal of the …
40
(
2024
)
7/8
,
pp. 662-674
Persistent link: https://www.econbiz.de/10014549844
Saved in:
42
Character analysis and racism in marketing theory and practice
Tadajewski, Mark
- In:
Marketing theory
12
(
2012
)
4
,
pp. 485-508
Persistent link: https://www.econbiz.de/10010076088
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43
Competition, cooperation and open price associations : relationship marketing and Arthur Jerome Eddy (1859 - 1920)
Tadajewski, Mark
- In:
Journal of historical research in marketing
1
(
2009
)
1
,
pp. 122-143
Persistent link: https://www.econbiz.de/10009890099
Saved in:
44
Editing The History of Marketing Thought
Tadajewski, Mark
- In:
Journal of historical research in marketing
1
(
2009
)
2
,
pp. 318-329
Persistent link: https://www.econbiz.de/10009890108
Saved in:
45
Reading Professor David D. Monieson : humanism, pluralism, and intellectualization
Tadajewski, Mark
- In:
Journal of historical research in marketing
2
(
2010
)
2
,
pp. 227-237
Persistent link: https://www.econbiz.de/10009890123
Saved in:
46
Dixon's library : on the structuring of the marketplace and marketing practices
Tadajewski, Mark
- In:
Journal of historical research in marketing
3
(
2011
)
1
,
pp. 118-130
Persistent link: https://www.econbiz.de/10009890145
Saved in:
47
Producing historical critical marketing studies : theory, method and politics
Tadajewski, Mark
- In:
Journal of historical research in marketing
3
(
2011
)
4
,
pp. 549-575
Persistent link: https://www.econbiz.de/10009890169
Saved in:
48
Interpreting Brown and Hackley (2012) : from History to the histories of marketing theory and practice
Tadajewski, Mark
- In:
Journal of historical research in marketing
4
(
2012
)
2
,
pp. 316-323
Persistent link: https://www.econbiz.de/10010005211
Saved in:
49
Promoting the consumer society : Ernest Dichter, the Cold War and FBI
Tadajewski, Mark
- In:
Journal of historical research in marketing
5
(
2013
)
2
,
pp. 192-211
Persistent link: https://www.econbiz.de/10010146800
Saved in:
50
Helen Woodward and Hazel Kyrk : economic radicalism, consumption symbolism and female contributions to marketing theory and advertising practice
Tadajewski, Mark
;
Woodward, Helen
;
Kyrk, Hazel
- In:
Journal of historical research in marketing
5
(
2013
)
3
,
pp. 385-412
Persistent link: https://www.econbiz.de/10010184862
Saved in:
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