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Showing
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1
Advertising effectiveness : the moderating effect of firm strategy
McAlister, Leigh
;
Srinivasan, Raji
;
Jindal, Niket
; …
- In:
Journal of marketing research : JMR
53
(
2016
)
2
,
pp. 207-224
Persistent link: https://www.econbiz.de/10011485280
Saved in:
2
The power of product platforms : building value and cost leadership
Meyer, Marc H.
;
Lehnerd, Alvin P.
-
1997
Persistent link: https://www.econbiz.de/10000600813
Saved in:
3
Low-Cost-Airlines im Wettbewerb mit global agierenden Airlines : eine strategische Analyse
Schleker, Thomas
-
2006
Persistent link: https://www.econbiz.de/10003306087
Saved in:
4
Firm strategy and market reaction to earnings
Fernando, Guy D.
;
Schneible, Richard Arthur <Jr.>
; …
- In:
Advances in accounting : a research annual
33
(
2016
),
pp. 20-34
Persistent link: https://www.econbiz.de/10011531207
Saved in:
5
Bahn und LowCost-Carrier im Wettbewerb um die Kunden im Fernverkehr : 3. Bahnforum der DVWG, 17. November 2005 in Köln ; Verkehrswissenschaftliches Seminar ; [Tagungs-CD]
Schulz, Wolfgang H.
(
contributor
)
-
2006
Persistent link: https://www.econbiz.de/10003362566
Saved in:
6
How business strategy in non-financial firms moderates the curvilinear effects of corporate social responsibility and irresponsibility on corporate financial performance
Chen, Chung-jen
;
Guo, Ruey-Shan
;
Hsiao, Yung-Chang
; …
- In:
Journal of business research : JBR
92
(
2018
),
pp. 154-167
Persistent link: https://www.econbiz.de/10011925334
Saved in:
7
The incompatibility hypothesis and the automotive sector : an empirical study
Kaschny, Martin
;
El Kohli, D.
- In:
Inventi impact: international trade
(
2017
)
2
,
pp. 52-55
Persistent link: https://www.econbiz.de/10011752817
Saved in:
8
Quasihomogenität in Multi-Markt-Oligopolen : eine analytische und simulationsgestützte Untersuchung von Preis-Mengen-Strategien
Nordhoff, Ole
-
2009
-
1. Aufl.
Persistent link: https://www.econbiz.de/10013437623
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9
Quality oriented procurement in China as a low cost country
Ostertag, Manja
-
2008
Persistent link: https://www.econbiz.de/10004942964
Saved in:
10
Damage at the pump : does punishment fit the crime?
DeVanssay, Xavier
;
Erutku, Can
- In:
Journal of industry, competition and trade
11
(
2011
)
4
,
pp. 351-367
Persistent link: https://www.econbiz.de/10009381072
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