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Customer relationship manageme...
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Relationship marketing
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Social Web
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20,262
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12,398
Konsumentenverhalten
12,365
Online-Marketing
6,354
Internet marketing
6,251
Customer satisfaction
5,607
Kundenzufriedenheit
5,556
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4,031
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4,016
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3,691
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3,689
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3,373
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3,281
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3,183
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3,130
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2,938
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2,597
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2,538
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2,500
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2,498
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2,441
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2,434
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2,432
Marketing management
2,410
Social network
2,381
Kundenmanagement
2,302
Lieferantenmanagement
2,267
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2,266
Kundenintegration
1,919
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1,918
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1,809
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1,795
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1,771
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1,739
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Bruhn, Manfred
138
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116
Kumar, V.
87
Huber, Frank
64
Bauer, Hans H.
63
Verhoef, Peter C.
61
Herrmann, Andreas
56
Han, Heesup
55
Hollebeek, Linda D.
55
Smith, Alan D.
54
Piller, Frank T.
53
Stauss, Bernd
52
Krafft, Manfred
46
Palmatier, Robert W.
45
Walsh, Gianfranco
45
Thaichon, Park
44
Wiedmann, Klaus-Peter
44
Grönroos, Christian
42
Hippner, Hajo
41
Loureiro, Sandra Maria Correia
41
Mattila, Anna S.
41
Dwivedi, Yogesh Kumar
40
Gil Saura, Irene
40
Hennig-Thurau, Thorsten
40
Hadwich, Karsten
39
Ruyter, Ko de
39
Füller, Johann
38
Vrontis, Demetris
38
Abbring, Jaap H.
37
Berg, Gerard J. van den
37
Eggert, Andreas
36
Grewal, Dhruv
36
Kreutzer, Ralf T.
36
Matzler, Kurt
36
Stock-Homburg, Ruth
36
Georgi, Dominik
35
Kuchler, Theresa
35
Stroebel, Johannes
35
Svensson, Göran
35
Wilde, Klaus D.
35
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Springer Fachmedien Wiesbaden
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National Bureau of Economic Research
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Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
33
Université Paris-Dauphine (Paris IX)
27
HAL
22
Books on Demand GmbH <Norderstedt>
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Verlag Dr. Kovač
18
American Marketing Association
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Faculteit Economie en Bedrijfskunde, Universiteit Gent
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C.E.P.R. Discussion Papers
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Nomos Verlagsgesellschaft
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Tilburg University, Center for Economic Research
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Haufe-Lexware GmbH & Co. KG
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Edward Elgar Publishing
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Springer-Verlag GmbH
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Zentrum für Europäische Wirtschaftsforschung (ZEW)
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Friedrich-Schiller-Universität Jena
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Information Resources Management Association
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Technische Universität Dresden
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Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam.
8
Erasmus Research Institute of Management (ERIM), Erasmus Universiteit Rotterdam
8
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
8
Fördergesellschaft Marketing an der Universität Augsburg
8
Institutet för Arbetsmarknads- och Utbildningspolitisk Utvärdering (IFAU), Arbetsmarknadsdepartementet
8
World Bank
8
Berkeley Electronic Press
7
Gesellschaft Entwicklung, Konstruktion, Vertrieb
7
OECD
7
Rheinisch-Westfälisches Institut für Wirtschaftsforschung (RWI)
7
Shaker Verlag
7
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Journal of business research : JBR
1,015
Journal of retailing and consumer services
740
SpringerLink / Bücher
470
Industrial marketing management : the international journal for industrial and high-tech firms
464
International journal of hospitality management
354
Technological forecasting & social change : an international journal
283
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
256
The journal of services marketing
244
Tourism management : research, policies, practice
216
The journal of business & industrial marketing
215
The service industries journal
204
Journal of strategic marketing
200
Journal of the Academy of Marketing Science
192
Journal of travel and tourism marketing
183
International journal of internet marketing and advertising : IJIMA
175
Psychology & marketing
174
Journal of marketing
173
Information systems research : ISR
168
International journal of contemporary hospitality management
163
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
159
Cogent business & management
157
International journal of electronic customer relationship management : IJECRM
156
Journal of hospitality marketing & management
151
The journal of brand management : an international journal
151
The journal of product & brand management
147
Journal of marketing management : MM
144
Business horizons
141
Springer eBook Collection
140
Journal of management information systems : JMIS
139
Management science : journal of the Institute for Operations Research and the Management Sciences
139
Asia Pacific journal of marketing and logistics
137
International journal of business information systems : IJBIS
131
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
127
Marketing intelligence & planning
124
European journal of marketing : EJM
121
Journal of service research : JSR
120
IZA Discussion Papers
115
Journal of service management
115
Journal of retailing
114
European Journal of Marketing
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ECONIS (ZBW)
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RePEc
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USB Cologne (EcoSocSci)
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Other ZBW resources
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EconStor
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BASE
129
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OLC EcoSci
26
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61
Customer lifetime value prediction using survival analysis
Hondoma, Thanks
- In:
AI-driven marketing research and data analytics
,
(pp. 143-161)
.
2024
Persistent link: https://www.econbiz.de/10014558901
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62
An empirical study to analyse consumer decision-making and their purchase intention towards products promoted via Internet marketing
Panda, Rajshree
- In:
International journal of collaborative enterprise : IJCEnt
4
(
2014
)
4
,
pp. 262-277
Persistent link: https://www.econbiz.de/10011346981
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63
Weblog & Co. : eine neue Mediengeneration und ihr Einfluss auf Wirtschaft und Journalismus
Fischer, Enrico
-
2007
Persistent link: https://www.econbiz.de/10003408723
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64
Weblogs und Journalismus : Konkurrenz, Ergänzung oder Integration?
Neuberger, Christoph
;
Nuernbergk, Christian
;
Rischke, …
- In:
Media-Perspektiven
(
2007
)
2
,
pp. 96-112
Persistent link: https://www.econbiz.de/10003428245
Saved in:
65
From fortress to network : changing structures of news media production
Beckett, Charlie
-
2009
Persistent link: https://www.econbiz.de/10008856809
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66
Broadcasting discontent - freelancers, trade unions and the Internet
Saundry, Richard
;
Stuart, Mark
;
Antcliff, Valerie
- In:
New technology, work and employment
22
(
2007
)
2
,
pp. 178-191
Persistent link: https://www.econbiz.de/10003494510
Saved in:
67
Interaction of regional news-media production and consumption through the social space
Kerrigan, Finola
;
Graham, Gary
- In:
Journal of marketing management : MM
26
(
2010
)
3/4
,
pp. 302-320
Persistent link: https://www.econbiz.de/10003984940
Saved in:
68
Metrics for automatic reputation assessment in
Wikipedia
- a comparative evaluation
Wöhner, Thomas
;
Köhler, Sebastian
;
Peters, Ralf
-
2011
Persistent link: https://www.econbiz.de/10009240936
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69
Interaction of regional news-media production and consumption through the social space
Kerrigan, Finola
;
Graham, Gary
- In:
New Developments in Online Marketing
,
(pp. 125-142)
.
2014
Persistent link: https://www.econbiz.de/10010354579
Saved in:
70
Violence against journalists : suppressing media freedom
Badran, Mona
- In:
Digital transformation in journalism and news media : …
,
(pp. 417-427)
.
2017
Persistent link: https://www.econbiz.de/10011662490
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