BILGRAM, VOLKER; BREM, ALEXANDER; VOIGT, KAI-INGO - In: International Journal of Innovation Management (ijim) 12 (2008) 03, pp. 419-458
Corporate innovation management geared to long-term success calls for a strategy to grow innovations into a substantial competitive advantage. This, however, coincides with an enormous failure-rate at the market, especially in the field of breakthrough innovations. Hence, in recent times,...