Day, Mellani (contributor); Boardman, Mary C. (contributor); … - 2017
Contents: Preface -- 1. Introduction / Mellani Day, Mary C. Boardman and Norris Krueger -- Part I -- Neuroscience … principles, techniques and tools -- 2. Brain-driven entrepreneurship research: -- A Review and research agenda / Víctor Pérez … Alexey Gorin -- 4. Unpacking neuroentrepreneurship: conducting entrepreneurship research with EEG technologies / Martin De …