Koe, Wei-Loon; Nurul Afiqah Sakir - In: Organizations and markets in emerging economies 11 (2020) 1, pp. 189-202
industrial revolution (IR 4.0). However, not all Malaysian entrepreneurs are ready for this digital way of performing business …. The e-commerce ecosystem is still less matured, and the e-commerce adoption rate is still low among entrepreneurs of small … entrepreneurs' motivation to adopt e-commerce. Self-determination theory (SDT) was employed in determining the factors that …