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Sustainability and responsibility : a communicative stance
Golob, Urša (ed.); Verk, Nataša (ed.);  … - 2017
Persistent link: https://www.econbiz.de/10011723116
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Guest editorial: The bad, the ugly and the good: new challenges for CSR communication
Elving, Wim J. L.; Golob, Urša; Podnar, Klement; … - In: Corporate communications : an international journal 20 (2015) 2, pp. 118-127
Persistent link: https://www.econbiz.de/10010517067
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CSR communication : que vadis
Golob, Urša; Podnar, Klement; Elving, Wim J.; Nielsen, … - In: Corporate communications : an international journal 18 (2013) 2, pp. 176-192
Persistent link: https://www.econbiz.de/10009748741
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The bad, the ugly and the good
Elving, Wim J. L. - 2015
This eBook contains chapters on Corporate Social Responsibility (CSR) communications attached to the second CSR Communication Conference held in Aarhus (Denmark) in September 2013. The two final chapters are not linked to this conference, however they also enhance our understanding of CSR...
Persistent link: https://www.econbiz.de/10012679132
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A dynamic review of the emergence of corporate social responsibility communication
Verk, Nataša; Golob, Urša; Podnar, Klement - In: Journal of business ethics : JBE 168 (2021) 3, pp. 491-515
Recent reviews show a rapid increase in the corporate social responsibility (CSR) communication literature. However, while mapping the literature and the field of CSR communication, they do not fully capture the evolutionary character of this emerging interdisciplinary endeavour. This paper...
Persistent link: https://www.econbiz.de/10012436236
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How reference pricing for pharmaceuticals can increase generic share of market : the Slovenian experience
Podnar, Klement; Molj, Bojan; Golob, Urša - In: Journal of public policy & marketing : JPP & M ; an … 26 (2007) 1, pp. 89-101
Persistent link: https://www.econbiz.de/10003479446
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Corporate social responsibility, customer trust and the mediating role of consumer-company identification in the banking industry
Golob, Urša; Podnar, Klement - In: Contemplating corporate marketing, identity and …, (pp. 132-136). 2010
Persistent link: https://www.econbiz.de/10008658054
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Identification with an organisation as a dual construct
Podnar, Klement; Golob, Urša; Janičič, Zlatko - In: European journal of marketing : EJM 45 (2011) 9/10, pp. 1399-1415
Persistent link: https://www.econbiz.de/10009378643
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The role of consumer-brand identification in building brand relationships
Tuškej, Urška; Golob, Urša; Podnar, Klement - In: Journal of business research : JBR 66 (2013) 1, pp. 53-59
Persistent link: https://www.econbiz.de/10009720389
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The twin foci of organisational identification and their relevance for commitment : a study of marketing communications industry
Podnar, Klement; Golob, Urša - In: Journal of business economics and management 16 (2015) 1, pp. 214-227
Persistent link: https://www.econbiz.de/10011515795