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Quantitative marketing and marketing management : marketing models and methods in theory and practice ; dedicated to Udo Wagner
Diamantopoulos, Adamantios (ed.); Wagner, Udo (honouree);  … - 2012
Persistent link: https://www.econbiz.de/10009620589
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Editorial to the special section: the fourth German-French-Austrian conference on quantitative marketing
Wagner, Udo - In: Journal of business research : JBR 67 (2014) 5, pp. 961-963
Persistent link: https://www.econbiz.de/10010364070
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Vollstochastische Kaufverhaltensmodelle : ihr Beitrag zur Analyse realer Märkte
Wagner, Udo - 1985
Persistent link: https://www.econbiz.de/10013284229
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Fallstudien aus der österreichischen Marketingpraxis : ein Arbeitsbuch zu den Grundzügen des Marketing
Wagner, Udo (ed.) - 1997
Persistent link: https://www.econbiz.de/10000635789
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Fallstudien aus der österreichischen Marketingpraxis ; 2
Wagner, Udo (contributor) - 1998 - 2. Aufl
Persistent link: https://www.econbiz.de/10000669800
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Empirische Marktmodellierung : eine Sammlung von Aufsätzen zur praktischen Anwendung des Operations Research im Marketing
Nenning, Manfred (contributor);  … - 1981
Persistent link: https://www.econbiz.de/10000039682
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Planning new tariffs at tele.ring : the application and impact of an integrated segmentation, targeting, and positioning tool
Natter, Martin; Mild, Andreas; Wagner, Udo; Taudes, Alfred - In: Marketing science : the marketing journal of the … 27 (2008) 4, pp. 600-609
Persistent link: https://www.econbiz.de/10003765817
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Children's influences on in-store purchases
Ebster, Claus; Wagner, Udo; Neumueller, Deniese - In: Journal of retailing and consumer services 16 (2009) 2, pp. 145-154
Persistent link: https://www.econbiz.de/10003837517
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Research productivity in business economics : the case of marketing
Diamantopoulos, Adamantios; Wagner, Udo - In: German economic review 10 (2009) 2, pp. 243-248
Persistent link: https://www.econbiz.de/10003837599
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Research productivity in business economics : a reply
Fabel, Oliver; Hein, Miriam; Hofmeister, Robert - In: German economic review 10 (2009) 2, pp. 249-252
Persistent link: https://www.econbiz.de/10003837600