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Online consumer behavior : theory and research in social media, advertising, and e-tail
Scheinbaum, Angeline Close (contributor);  … - 2012
Persistent link: https://www.econbiz.de/10009561645
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Digital engagement : opportunities and risks for sponsors : consumer-viewpoint and practical considerations for marketing via mobile and digital platforms
Scheinbaum, Angeline Close - In: Journal of advertising research 56 (2016) 4, pp. 341-345
Persistent link: https://www.econbiz.de/10011628611
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A framework for the dark side of social media : from digital drama to digital over-engagement
Scheinbaum, Angeline Close - In: The dark side of social media : a consumer psychology …, (pp. 3-10). 2018
Persistent link: https://www.econbiz.de/10011740493
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Escalated expectations and expanded gender roles : women's gift-giving rituals for and resistance to Valentine's Day events
Scheinbaum, Angeline Close - In: Gender, culture, and consumer behavior, (pp. 223-252). 2012
Persistent link: https://www.econbiz.de/10009544239
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Market-resistance and Valentine's Day events
Scheinbaum, Angeline Close; Zinkhan, George M. - In: Journal of business research : JBR 62 (2009) 2, pp. 200-207
Persistent link: https://www.econbiz.de/10003810556
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This event is me! : how consumer event self-congruity leverages sponsorship
Scheinbaum, Angeline Close; Krishen, Anjala S.; LaTour, … - In: Journal of advertising research 49 (2009) 3, pp. 271-284
Persistent link: https://www.econbiz.de/10003900790
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The pivotal roles of product knowledge and corporate social responsibility in event sponsorship effectiveness
Lacey, Russell; Scheinbaum, Angeline Close; Finney, R. … - In: Journal of business research : JBR 63 (2010) 11, pp. 1222-1228
Persistent link: https://www.econbiz.de/10008696665
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The impact of repeat attendance on event sponsorship effects
Lacey, Russell; Sneath, Julie Z.; Finney, R. Zachary; … - In: Journal of marketing communications 13 (2007) 4, pp. 243-255
Persistent link: https://www.econbiz.de/10003606553
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The determinants of consumers' online shopping cart abandonment
Kukar-Kinney, Monika; Scheinbaum, Angeline Close - In: Journal of the Academy of Marketing Science 38 (2010) 2, pp. 240-250
Persistent link: https://www.econbiz.de/10003980625
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Beyond buying : motivations behind consumers' online shopping cart use
Scheinbaum, Angeline Close; Kukar-Kinney, Monika - In: Journal of business research : JBR 63 (2010) 9/10, pp. 986-992
Persistent link: https://www.econbiz.de/10008652122