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Consumer behaviour
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Chen, Peng
72
Jin, Liyin
39
Wan, Echo Wen
27
Peng, Chen
20
Ibbotson, Roger G.
16
He, Yanqun
15
Xu, Qian
11
Zhang, Ying
8
Zhu, Kevin X.
8
Zou, Deqiang
8
Agrawal, Nidhi
6
Chen, Rocky Peng
6
Erhun, Feryal
5
Hertzler, Erik F.
5
Jiang, Yuwei
5
Kempf, Karl G.
5
Duclos, Rod
4
Huang, Yunhui
4
Ibbotson, Roger
4
Xiong, James X.
4
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3
Christofides, Louis N.
3
Ding, Ying
3
Hanna, Sherman D.
3
Idzorek, Thomas M.
3
Milevsky, Moshe A.
3
Rucker, Derek D.
3
Schmidtke, Carsten
3
Sternthal, Brian
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Tebbs, Joshua M.
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Wang, Huaqing
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Xu, Jing
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2
Baierl, Gary T.
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Capezzone, Tommaso
2
Cavalli, Nicolò
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Business Ethics: A European Review
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China reconstructs
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Clusters of innovation in the age of disruption
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Digital Transformation for Fashion and Luxury Brands : Theory and Practice
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ECONIS (ZBW)
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BASE
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EconStor
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21
Improving response rates in web surveys with default setting : the effects of default on web survey participation and permission
Jin, Liyin
- In:
International journal of market research : JMRS ; the …
53
(
2011
)
1
,
pp. 75-94
Persistent link: https://www.econbiz.de/10008909606
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22
Dimensions and determinants of website brand equity : from the perspective of website contents
Jin, Liyin
- In:
Frontiers of business research in China : selected …
3
(
2009
)
4
,
pp. 514-542
Persistent link: https://www.econbiz.de/10003923729
Saved in:
23
Climbing the wrong ladder : the mismatch between consumers' preference for subgoal sequences and actual goal performance
Jin, Liyin
;
Xu, Qian
;
Zhang, Ying
- In:
Journal of marketing research : JMR
52
(
2015
)
5
,
pp. 616-628
Persistent link: https://www.econbiz.de/10011349894
Saved in:
24
Designing service guarantees with construal fit : effects of temporal distance on consumer responses to service guarantees
Jin, Liyin
;
He, Yanqun
- In:
Journal of service research : JSR
16
(
2013
)
2
,
pp. 202-215
Persistent link: https://www.econbiz.de/10009774874
Saved in:
25
Service customization : to upgrade or to downgrade? : an investigation of how option framing affects tourists' choice of package-tour services
Jin, Liyin
;
He, Yanqun
;
Song, Haiyan
- In:
Tourism management : research, policies, practice
33
(
2012
)
2
,
pp. 266-275
Persistent link: https://www.econbiz.de/10009408462
Saved in:
26
The unexpected positive impact of fixed structures on goal completion
Jin, Liyin
;
Huang, Szu-chi
;
Zhang, Ying
- In:
Journal of consumer research : JCR ; an …
40
(
2013/14
)
4
,
pp. 711-725
Persistent link: https://www.econbiz.de/10010226733
Saved in:
27
How affirmational versus negational identification frames influence uniqueness-seeking behavior
Jin, Liyin
;
He, Yanqun
;
Zou, Deqiang
;
Xu, Qian
- In:
Psychology & marketing
30
(
2013
)
10
,
pp. 891-902
Persistent link: https://www.econbiz.de/10010198489
Saved in:
28
Extend to online or offline? : the effects of web-brand extension mode, similarity, and brand concept on consumer evaluation
Jin, Liyin
;
Zou, Deqiang
- In:
Journal of marketing management : MM
29
(
2013
)
7/8
,
pp. 755-771
Persistent link: https://www.econbiz.de/10009790979
Saved in:
29
When giving money does not work : the differential effects of monetary versus in-kind rewards in referral reward programs
Jin, Liyin
;
Huang, Yunhui
- In:
International journal of research in marketing : IJRM ; …
31
(
2014
)
1
,
pp. 107-116
Persistent link: https://www.econbiz.de/10010370698
Saved in:
30
The effect of the sense of power on Chinese consumers' uniqueness-seeking behavior
Zou, Deqiang
;
Jin, Liyin
;
He, Yanqun
;
Xu, Qian
- In:
Journal of international consumer marketing
26
(
2014
)
1
,
pp. 14-28
Persistent link: https://www.econbiz.de/10010344871
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