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I own, so I help out : how psychological ownership increases prosocial behavior
Jami, Ata; Kouchaki, Maryam; Gino, Francesca - In: Journal of consumer research : JCR ; an … 47 (2021) 5, pp. 698-715
Persistent link: https://www.econbiz.de/10012434452
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The power of flattery : enhancing prosocial behavior through virtual influencers
Quach, Sara; Cheah, Isaac; Thaichon, Park - In: Psychology & marketing 41 (2024) 7, pp. 1629-1648
Persistent link: https://www.econbiz.de/10014555637
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Determinants of consumer attitudes toward prosocial products : a focus on the communication of love (vs. pride, hope, and compassion) within advertisements
Gierl, Heribert - In: Marketing : ZFP ; journal of research and management 45 (2023) 1, pp. 4-29
Persistent link: https://www.econbiz.de/10014280965
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The oversensitivity in gift-giving phenomenon
Givi, Julian; Mu, Yumei - In: Marketing letters : a journal of research in marketing 34 (2023) 4, pp. 619-631
Persistent link: https://www.econbiz.de/10014458437
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What goes around comes around : the effect of belief in karma on charitable donation behavior
Chen, Ming; Chu, Xing-Yu; Lin, Chien-Huang; Yu, Shih-Heng - In: Psychology & marketing 39 (2022) 5, pp. 1065-1077
Persistent link: https://www.econbiz.de/10013186916
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How affective displays and self-construal impact consumers' generosity
MacDonnell Mesler, Rhiannon; Simpson, Bonnie - In: Journal of nonprofit & public sector marketing 34 (2022) 5, pp. 501-526
Persistent link: https://www.econbiz.de/10013465715
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On the wisdom and utility of (under)sociality : a consumer psychology perspective
Silver, Ike; Small, Deborah A. - In: Journal of consumer psychology : JCP ; the official … 33 (2023) 1, pp. 217-220
Persistent link: https://www.econbiz.de/10014289821
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A social norms-based framework for understanding and predicting giver-recipient discrepancies in gift selection
Givi, Julian; Galak, Jeff - In: European journal of marketing 58 (2024) 4, pp. 1115-1140
Persistent link: https://www.econbiz.de/10015047356
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Encouraging sustainable consumption : an exploration of consumer behaviour
Finney, Sherry L. - In: The marketing review 14 (2014) 2, pp. 189-203
Persistent link: https://www.econbiz.de/10010417121
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What motivates your environmentally sustainable stay? : exploration of the underlying mechanism of consumers' intentions to use green peer-to-peer accommodations
Shin, Hhye Won; Kang, Jiyun - In: Journal of travel and tourism marketing 38 (2021) 4, pp. 413-430
Persistent link: https://www.econbiz.de/10012549660