Ali, Muhammad; Puah, Chin-Hong - In: Humanomics 33 (2017) 4, pp. 499-516
Pakistan (Karachi). This study is based on the diffusion of innovation (DOI) theory and analyzed the role of five attributes …Purpose This study aims to investigate the factors that determine the customer adoption of Islamic banking in Pakistan … adoption of Islamic banking. Additionally, the present research also considers Islamic banking as a new idea (innovation) in …