Forty percent of Americans under the age of 40 have at least one tattoo. Yet survey and experimental evidence suggests that the tattooed are viewed negatively and may face discrimination in the labor market and in commercial transactions. In view of the potentially adverse economic consequences...

Despite their ubiquity, tattoos continue to be associated with dishonesty. Yet, scarce behavioral evidence exists. We test whether the tattooed and non-tattooed differ in their dishonest reporting in two consecutive incentivized experiments. First, subjects toss a coin privately five times and...

Although many individuals endorse prosocial causes, little is understood about the factors that determine when people's desire to consume in ways that benefit society as a whole will exceed their desire to accrue direct benefits to the self. We address this question by testing how reminders of...