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Gontur, Silas; Gadi, Paul Dung; Bagobiri, Esther - In: Journal of economics & management 44 (2022) 1, pp. 266-285

Aim/purpose - The main objective of this research is to investigate the relationship between service quality and customer loyalty and the moderating effect of positive word-of-mouth on this relationship in the hospitality sector, in North Central Nigeria. Design/methodology/approach - The...

Persistent link: https://www.econbiz.de/10014324956

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