The purpose of this study is to examine the impact of the standardization of the new product development (NPD) process … on its efficiency. A dilemma exists with regard to determining to what extent NPD processes should be standardized, in … order to not hinder the operators during the performance of NPD process and consequently, weaken it. The case analysis for …

innovation outsourcing projects at Siemens to develop grounded theory on provider selection criteria and on project management … transfer to manufacturing than on development itself. Our findings offer guidelines for innovation managers on how to select … innovation providers and how to manage them during the project …

We use detailed case studies of 31 innovation outsourcing projects at Siemens to develop grounded theory on (1 … provider-specific. Our two findings offer guidelines for innovation managers on how to select innovation providers and how to …