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Kaiser, Harry M.
67
Eisend, Martin
49
Anderson, Simon P.
40
Taylor, Charles Raymond
40
Gindling, Thomas
38
Kind, Hans Jarle
38
Pelsmacker, Patrick de
37
Silk, Alvin J.
36
Gierl, Heribert
31
Bruhn, Manfred
30
Septianto, Felix
30
Nickel, Volker
29
Pflaum, Dieter
29
Rosengren, Sara
29
Mueller, Barbara
28
Nilssen, Tore
28
Okazaki, Shintaro
28
Trejos, Juan Diego
28
Wilbur, Kenneth C.
28
Dahlén, Micael
27
Saffer, Henry
27
Berndt, Ernst R.
26
Pepels, Werner
26
Diehl, Sandra
25
Hundhausen, Carl
25
Sørgard, Lars
25
Zaccour, Georges
25
Chan, Kara
24
Sethi, Suresh
24
Stafford, Marla Royne
24
Esch, Franz-Rudolf
23
Lizano Fait, Eduardo
23
Huh, Jisu
22
Kinnucan, Henry W.
22
Koslow, Scott
22
Schweiger, Günter
22
Yoon, Sukki
22
Ford, John B.
21
Gindling, T. H.
21
Monge González, Ricardo
21
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National Bureau of Economic Research
62
OECD
55
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
48
Springer Fachmedien Wiesbaden
40
Inter-American Development Bank
38
Costa Rica / Dirección General de Estadística y Censos
32
Banco Central de Costa Rica
31
International Monetary Fund
26
C.E.P.R. Discussion Papers
25
Instituto Nacional de Estadística y Censos <San José, Costa Rica>
25
KSKSKS
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Zentralausschuss der Werbewirtschaft
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International Labour Organization (ILO), United Nations
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World Bank
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Academia de Centroamérica
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Institute of Social Studies (ISS)
16
Costa Rica
15
Internationaler Währungsfonds
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Costa Rica / Ministerio de Planificación Nacional y Política Económica
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Universidad Nacional de Costa Rica / Maestría en Política Económica para Centro América y el Caribe
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Université Paris-Dauphine (Paris IX)
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Banco Central de Costa Rica / Departamento de Investigaciones Económicas
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EconWPA
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Erasmus Research Institute of Management (ERIM), Erasmus Universiteit Rotterdam
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Agricultural and Applied Economics Association - AAEA
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Axel-Springer-Verlag
11
American Marketing Association
10
Bundesstelle für Außenhandelsinformation <Köln>
9
CESifo
9
Center for Operations Research and Econometrics (CORE), École des Sciences Économiques de Louvain
9
Center for Tobacco Control Research and Education, UC San Francisco
9
Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam.
9
Institute for the Study of Labor (IZA)
9
European Society for Opinion and Marketing Research
8
IP Deutschland GmbH <Köln>
8
Instituto de Investigaciones en Ciencias Económicas <San José, Costa Rica>
8
International Institute of Social Studies of Erasmus University (ISS), The Hague
8
NET Institute
8
Zentralverband der Deutschen Werbewirtschaft
8
Economist Intelligence Unit <London>
7
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Journal of advertising research
259
International journal of advertising : the review of marketing communications
215
Journal of business research : JBR
196
International journal of advertising : the quarterly review of marketing communications
192
Journal of advertising
192
Journal of advertising : official publication of the American Academy of Advertising
178
Journal of marketing communications
156
Revista de ciencias económicas
144
European Journal of Marketing
142
Journal of Consumer Marketing
138
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
91
Management science : journal of the Institute for Operations Research and the Management Sciences
88
Journal of promotion management : JPM
86
Young Consumers
83
Journal of historical research in marketing
76
Journal of marketing
76
European journal of operational research : EJOR
74
European journal of marketing : EJM
73
Marketing Science
69
Journal of marketing research : JMR
68
Journal of promotion management : innovations in planning and applied research
66
International journal of internet marketing and advertising : IJIMA
63
Journal of retailing and consumer services
62
NBER working paper series
62
International Marketing Review
59
SpringerLink / Bücher
59
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
58
Psychology & marketing
58
Strategic Direction
58
Jahrbuch der Absatz- und Verbrauchsforschung
57
International journal of industrial organization
55
Serie "Comentarios sobre asuntos económicos"
55
Journal of Product & Brand Management
54
Revista de ciencias sociales
54
Journal of current issues and research in advertising : JCIRA
52
Documentos de trabajo / Instituto de Investigaciones en Ciencias Económicas, Universidad de Costa Rica
50
Health marketing quarterly
49
NBER Working Paper
49
Journal of current issues and research in advertising
48
Working paper / National Bureau of Economic Research, Inc.
48
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ECONIS (ZBW)
16,250
USB Cologne (EcoSocSci)
1,470
RePEc
1,126
Other ZBW resources
927
EconStor
212
BASE
91
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31
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7
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Showing
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Sort
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date (oldest first)
21
Advertising
practitioners and allied services and marketing research services
1989
Persistent link: https://www.econbiz.de/10000799609
Saved in:
22
Scale and scope effects on
advertising
agency costs
Silk, Alvin J.
;
Berndt, Ernst R.
-
1990
Persistent link: https://www.econbiz.de/10000800329
Saved in:
23
Issues in
advertising
Reekie, W. Duncan
-
1988
Persistent link: https://www.econbiz.de/10000806617
Saved in:
24
Marketingredienzen : Kommentare zu aktuellen Themen aus Marketing,
Werbung
und Werbeagenturen
Pepels, Werner
-
1991
Persistent link: https://www.econbiz.de/10000819978
Saved in:
25
Information sources in
advertising
history
Pollay, Richard W.
(
contributor
)
-
1979
-
1. publ
Persistent link: https://www.econbiz.de/10000582428
Saved in:
26
Journal of current issues and research in
advertising
: JCIRA
Philadelphia, Pa. : Taylor & Francis Group
;
anfangs: …
-
14.1992 - 32.2010; 33.2012 -
Persistent link: https://www.econbiz.de/10000503876
Saved in:
27
Advertising
age : the national newspaper of marketing
Chicago, Ill. : Advertising Publ.
-
1.1930-September 11 2017
Persistent link: https://www.econbiz.de/10000350879
Saved in:
28
Globalisation and national culture : structure, regulation and content in the
advertising
industry in Australia
Sinclair, John
-
1992
Persistent link: https://www.econbiz.de/10000148921
Saved in:
29
Werbung
in Deutschland
Zentralverband der Deutschen Werbewirtschaft
;
…
-
Berlin : Verl. Ed. ZAW
;
-2003: Bonn : Verl. Ed. ZAW
-
1989 - 2013
Persistent link: https://www.econbiz.de/10000370885
Saved in:
30
Advertising
worldwide : concepts, theories and practice of international, multinational and global
advertising
Mooij, Marieke K. de
-
1994
-
2nd ed
Persistent link: https://www.econbiz.de/10000374959
Saved in:
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