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Identification with the foreign company : the influence of CSR and consumer ethnocentrism
Park, Yung-Hwal; Tolmie, Carri R.; Lehnert, Kevin - In: International journal of business environment : IJBE 9 (2017) 3, pp. 210-224
Persistent link: https://www.econbiz.de/10011861993
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Consumer ethnocentrism, national identity, and consumer cosmopolitanism as drivers of consumer behavior : a social identity theory perspective
Zeugner-Roth, Katharina Petra; Žabkar, Vesna; … - In: Journal of international marketing 23 (2015) 2, pp. 25-54
Persistent link: https://www.econbiz.de/10011292298
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The expression of anger enhances perceived competence following corporate social irresponsibility
Septianto, Felix - In: Australasian marketing journal : AMJ ; official journal … 30 (2022) 1, pp. 10-18
Persistent link: https://www.econbiz.de/10012698464
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Explorations of national culture and word-of-mouth referral behavior in the purchase of industrial services in the United States and Japan
Money, R. Bruce; Gilly, Mary C.; Graham, John L. - 2006
Persistent link: https://www.econbiz.de/10003410658
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Starbucks as the third place : glimpses into Taiwan's consumer culture and lifestyles
Lin, En-ying - In: Journal of international consumer marketing 24 (2012) 1/2, pp. 119-128
Persistent link: https://www.econbiz.de/10009545342
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Global use and access of social networking web sites : a national culture perspective
Gong, Wen; Stump, Rodney L.; Li, Zhan G. - In: Journal of research in interactive marketing : … 8 (2014) 1, pp. 37-55
Persistent link: https://www.econbiz.de/10010336923
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Electronic word-of-mouth : factors affecting consumer review writing behavior on electronic platforms
Yıldız, Emel; Ayyıldız, Hasan - In: Handbook of research on effective marketing in …, (pp. 227-280). 2014
Persistent link: https://www.econbiz.de/10010403477
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A multinational study of espoused national cultural and review characteristics in the formation of trust in online product reviews
Furner, Christopher P. - In: International journal of services technology and management 20 (2014) 1/2/3, pp. 14-30
Persistent link: https://www.econbiz.de/10010505409
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Private and public voice : exploring cultural influence
Swanson, Scott R.; Frankel, Robert; Sagan, Mariusz; … - In: Managing service quality : MSQ ; an international journal 21 (2011) 3, pp. 216-239
Persistent link: https://www.econbiz.de/10009232066
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Examining the relationships between e-WOM, consumer ethnocentrism and brand equity
Sun, Yang; Gonzalez-Jimenez, Hector; Wang, Shenghui - In: Journal of business research : JBR 130 (2021), pp. 564-573
Persistent link: https://www.econbiz.de/10012544873