Das Innovationsmanagement ist der wesentliche Treiber für die Wettbewerbsfähigkeit und Profitabilität eines Unternehmens. Daher muss dem Innovationsmanagement auch der entsprechende Stellenwert in der Wertschöpfung beigemessen werden. Das Innovationsgeschehen wird aus strategischer Sicht...

The scientific aim of this working paper is to review the well-known concept of the value chain and to evaluate the different activities under the current conditions and circumstances. The main question of research is to find out if the classification and composition of the various activities is...

Innovativeness is a prerequisite for profitable companies as well as for a sustainable economy. Innovations are the adequate response in times of rising competitive pressure and increasing rivalry on the global markets. Additionally, the shut down due to the global pandemic has hit all...