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61
Porter Novelli
Waldron, Greg
- In:
Best practices in talent management : how the world's …
,
(pp. 225-240)
.
2010
Persistent link: https://www.econbiz.de/10003942135
Saved in:
62
Ethics statements of public relations firms : what do they say?
Ki, Eyun-jung
;
Kim, Soo-yeon
- In:
Journal of business ethics : JOBE
91
(
2010
)
2
,
pp. 223-236
Persistent link: https://www.econbiz.de/10003958454
Saved in:
63
An Agency Theory perspective on the purchase of marketing services
Tate, Wendy L.
;
Ellram, Lisa M.
;
Bals, Lydia
;
Hartmann, Evi
- In:
Industrial marketing management : the international …
39
(
2010
)
5
,
pp. 806-819
Persistent link: https://www.econbiz.de/10008737503
Saved in:
64
Advertising agencies : the most calcified part of the process
Nyren, Chuck
- In:
The silver market phenomenon : marketing and innovation …
,
(pp. 249-262)
.
2011
Persistent link: https://www.econbiz.de/10008746321
Saved in:
65
Advertiser pressure and control of the news : the decline of muckraking revisited
Poitras, Marc
;
Sutter, Daniel
- In:
Journal of economic behavior & organization : JEBO
72
(
2009
)
3
,
pp. 944-958
Persistent link: https://www.econbiz.de/10003933188
Saved in:
66
"Some assembly required" : comparing disclaimers in children's TV advertising in Turkey and the United States
Bakir, Aysen
- In:
Journal of advertising research
49
(
2009
)
1
,
pp. 93-103
Persistent link: https://www.econbiz.de/10003833784
Saved in:
67
Outcomes of advertiser-agency relationships : the form and the role of cooperation
Duhan, Dale F.
;
Sandvik, K°are
- In:
International journal of advertising : the quarterly …
28
(
2009
)
5
,
pp. 881-919
Persistent link: https://www.econbiz.de/10003916105
Saved in:
68
The unbundling of advertising agency services : an economic analysis
Arzaghi, Mohammad
;
Berndt, Ernst R.
;
Davis, James C.
; …
-
2010
Persistent link: https://www.econbiz.de/10008662047
Saved in:
69
Creative managers and managing creativity : a hermeneutic exploration
Granot, Elad
- In:
American journal of business : applying research to …
26
(
2011
)
2
,
pp. 161-182
Persistent link: https://www.econbiz.de/10009419258
Saved in:
70
Vanishing acts : creative women in Spain and the United States
Grow, Jean
;
Roca, David
;
Broyles, Sheri J.
- In:
International journal of advertising : the quarterly …
31
(
2012
)
3
,
pp. 657-679
Persistent link: https://www.econbiz.de/10009581773
Saved in:
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