The purpose of this chapter is to examine the participation legacy of hosting international events in Australia, drawing on the 2003 Rugby World Cup as the main case study. The chapter draws on a variety of data sources including rugby registration data collected by state and national rugby...

Logistics are a critical element in the planning and realization of any large-scale event. Managing Global Sport Events: Logistics and Coordination provides a critical look behind the scenes of these large-scale sport events by combining the previously separate but inextricably bound areas of...

"This book critically examines the planning, management, and operations of the world's premier event for Para sport athletes. Noting a lack of research into how these games are planned and managed, the authors of this contributed volume discuss how the Paralympics are essentially different to...

Purpose: The purpose of this paper is to assess corporate social responsibility (CSR) implemented via social partnerships between professional sports teams and not-for-profit organizations according to current theoretical perspectives. Limited resources and outcomes often mean there is a gap...

Purpose: This study aims to investigate whether an organization that is entrepreneurial oriented can benefit from having a formal control structure and process in new product development (NPD). This study investigates two well-known control mechanisms in NPD, namely, stage-gate system (SGS) and...

As businesses and organisations move online, many question how to use Internet communication tools effectively, such as Web sites and electronic mail (Porter, 2001). Where and how should they invest their time and money in technology? This research explores a small part of this broad question,...

Despite the advent of e-retailing and other shopping alternatives in the retailing sector, the ‘one-stop’ regional shopping centre remains a popular retail format. ServQual and ServPerf have been used to measure the service quality of individual retail stores on five key dimensions, namely...

This study contributes to the brand management literature by providing a conceptualisation of brand orientation from a resource based theory perspective. Moreover, the study advances seminal brand conceptualisations through operationalising the construct and empirically testing its psychometric...