As the markets of Eastern Europe continue to liberalize, they are becoming increasingly important to Western retailers who seek international market opportunities. The current research compares consumer perceptions of price as a marketplace cue in Polish and US cultures. A hierarchical...

Shopping from home appears an intuitively more attractive proposition in the North American environment than perhaps anywhere else in the world. This article reviews the rather mixed experience of operators in the US in practice and considers in particular the prospects for growth of some of the...

Despite the euphoria surrounding 1992, the recent international expansion of British retail organisations has been oriented mainly towards the US. Such expansion has predominantly taken the form of the acquisition of US retailers, rather than through the establishment of greenfield stores. As a...

Examines the consumer behaviours which result when an apparel product fails and the situations of seeking, receiving, and satisfaction with redress, in relation to the consumer′s intent to repurchase a brand and to revisit a store. Results indicate a definite relationship and have direct...

A study to determine whether consumers develop their images of small little‐known retailers from the images of the anchor(s) of the shopping complexes in which they are located. Results suggest that image transference does exist in the conveyance of an image to a small, little‐known...

Examines complaint alternatives, identifies the relationships between consumer complaint behaviour, the store patronized and consumer complaint behaviour relative to the price of the garment purchased. Questionnaire results from 479 respondents who purchased garments from either a mass merchant,...

Presents the results of research on male grocery shoppers′ (MGS) attitudes, behaviour and demographics. Demographic data are used as independent variables and differences in attitude and behaviour towards the grocery shopping task are observed. Preferences for the task, list preparation and...