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Exploring the effects of using consumer culture as a unifying pedagogical framework on the ethical perceptions of MBA students
Burns, David J. - In: Business ethics : a European review 21 (2012) 1, pp. 1-14
Persistent link: https://www.econbiz.de/10009487826
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What comes after postmodernism? : implications for marketers
Burns, David J. - In: Journal of global scholars of marketing science : … 25 (2015) 1, pp. 59-74
Persistent link: https://www.econbiz.de/10010519591
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Succeeding at new businesses : a matrix to measure flexibility
Burns, David J. - In: Journal of business strategy 35 (2014) 5, pp. 23-30
Persistent link: https://www.econbiz.de/10010469350
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Motivation theory applicability : a mental model
Warren, Homer; Burns, David J. - In: Journal of the Academy of Business Education : JABE 5 (2004) 3, pp. 85-96
Persistent link: https://www.econbiz.de/10003869293
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Fear of crime on shopping intentions : an examination
Burns, David J.; Manolis, Chris; Keep, William W. - In: International journal of retail & distribution management 38 (2010) 1, pp. 45-56
Persistent link: https://www.econbiz.de/10003940591
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The external relationships in relationship marketing: an exploration
Burns, David J.; Warren, Homer B.; Assudani, Rashmi - In: Journal of business market management : jbm 4 (2010) 1, pp. 51-69
Persistent link: https://www.econbiz.de/10003953127
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An exploration of student satisfaction with internship experiences in marketing
Gupta, Pola B.; Burns, David J.; Schiferl, Jaime S. - In: Business education & accreditation : BEA 2 (2010) 1, pp. 27-37
Persistent link: https://www.econbiz.de/10008807680
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Shopping environment preferences of Hispanic consumers in the U. S. : development of a scale
Burns, David J.; Dato-on, Mary Conway; Manolis, Chris - In: International journal of retail & distribution management 43 (2015) 3, pp. 261-275
Persistent link: https://www.econbiz.de/10011300318
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Texting while driving : an empirical investigation of students' attitudes and behaviors
Gupta, Pola B.; Burns, David J.; Boyd, Heather - In: Information systems management 33 (2016) 1, pp. 88-101
Persistent link: https://www.econbiz.de/10011529789
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A mental model for teaching strategic marketing management
Warren, Homer B.; Burns, David J. - In: Global perspectives on contemporary marketing education, (pp. 65-76). 2016
Persistent link: https://www.econbiz.de/10011483058