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Scientific management and the American planning experience of WWI : the case of the war industries board
Bruce, Kyle - In: History of economics review : HER (1995), pp. 37-60
Persistent link: https://www.econbiz.de/10001197480
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Towards micro-foundations of institutional change : lessons from Douglass C. North’s sociocognitive turn
Bruce, Kyle - In: Journal of management history : JMH 23 (2017) 3, pp. 223-240
Persistent link: https://www.econbiz.de/10011748804
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Scientific management and the American planning experience of WWI : the case of the war industries board
Bruce, Kyle - In: History of economics review : HER (1995), pp. 37-60
Persistent link: https://www.econbiz.de/10009923733
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Henry S. Dennison, Elton Mayo, and Human Relations historiography
Bruce, Kyle - In: Management & organizational history 1 (2006) 2, pp. 177-199
Persistent link: https://www.econbiz.de/10009076140
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George Elton Mayo
Bruce, Kyle - In: The Oxford handbook of management theorists. 2013
Persistent link: https://www.econbiz.de/10012885219
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Introduction to the "Handbook of Research on Management and Organizational History" : the hotly contested present state of management and organizational history
Bruce, Kyle - In: Handbook of Research on Management and Organizational …, (pp. 1-9). 2020
Persistent link: https://www.econbiz.de/10013365659
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Word-of-mouth marketing influence on offline and online communications : evidence from case study research
Groeger, Lars; Buttle, Francis A. - In: Journal of marketing communications 20 (2014) 1/2, pp. 21-41
Persistent link: https://www.econbiz.de/10010243432
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Word-of-mouth marketing influence on offline and online communications : evidence from case study research
Groeger, Lars; Buttle, Francis A. - In: Word of mouth and social media, (pp. 20-40). 2014
Persistent link: https://www.econbiz.de/10010409814
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Word-of-mouth marketing : towads an improved understanding of multi-generational campaign reach
Groeger, Lars; Buttle, Francis A. - In: European journal of marketing : EJM 48 (2014) 7/8, pp. 1186-1208
Persistent link: https://www.econbiz.de/10010414809
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Virale Informationsverarbeitung : mit System den Faktor Zufall minimieren
Koppelmann, Udo; Groeger, Lars - In: Marketing review St. Gallen : Marketingfachzeitschrift … 26 (2009) 1, pp. 6-10
Persistent link: https://www.econbiz.de/10003803908