Dvořák, Vladimír; Štumpf, Petr - In: Acta Universitatis Bohemiae Meridionales 14 (2011) 1, pp. 69-79
The Region of South Bohemia is perceived as a traditional destination in the tourism market of the Czech Republic. One of the essential principals for success and competitiveness of a destination in the tourism market is the cooperation of involved subjects at all levels, which must be...