Brindle, Margaret - In: Management Decision 37 (1999) 8, pp. 604-612
This piece focuses on the microprocesses of decisions. It distills the complex cognitive processes inherent in decision … participants. The cognitive decision processes (dubbed “games” here) are described as: Framing; Criteria setting; Misuse of analogy … influence in decision making, to avoid the pitfalls of fuzzy choice, and to promote mastery over the decision‐making process. …