Setyobudi, Wahyu Tri; Wiryono, Sudarso Kaderi; … - In: Journal of Islamic Marketing 6 (2015) 3, pp. 314-330
Purpose – The purpose of this paper is to explore the implicit and explicit attitude toward Islamic bank and how it … influences desire to saving at an Islamic bank. Although the Islamic bank system has been experiencing rocket growth worldwide …, but the development in Indonesia is still unsatisfying. The penetration is very low compared to the conventional bank …