Emphasizes that tourism forms the largest industry in the world and the Vietnamese Government has targeted it for strategic foreign direct investment (FDI). Notes although researchers and policy makers comprehend particular aspects of tourism, they often misperceive how the variables interact...

First makes the case that effective preparation, support, and training for international assignments to, from or within Asia and the Pacific need to be based on sound models of the skills required to meet the challenges of those assignments for the assignees themselves, their families...

Discusses the Korean conglomerate Samsung in the context of world and regional business and economics. Presents a case study and rationale for the growth of Samsung, tracing its history and progress to the present day. Discusses particularly international production capability and decision making.

In addition to the rapidly changing makeup of the workforce, companies are finding themselves faced with the challenge of competing in the global marketplace for market share. The goal of corporate America must be to create a cultural environment, both at home and in their efforts abroad, that...

Building on previous literature, proposes a theoretical approach to the study of the factors affecting the major decisions related to the internationalisation process of firms. Provides some empirical evidence through the study of a group of newly internationalised companies in one of the less...

As the interconnectedness of various nations and regions becomes more and more significant, international business people must devote increased attention to fostering long‐term co‐operation with their trading partners. This is not new, although it has been emphasised to varying degrees over...

The novel The Ugly American published in the late 1950s depicts the blunderings which can take place when decision makers are overly ethnocentric. Happily, in interpersonal dealings, executives are becoming more accepting of the ways of other people. Anthropologists such as Edward T. Hall have...

The study of international business has become increasingly important in recent years. So important that the American Assembly of the Collegiate Schools of Business (AACSB) has called for the internationalisation of business curricula. In 1992 and beyond, successful business people will treat...

Refines and operationalizes the globalization of markets theory. Although cultural evolution tends to be homogenizing many of the world′s tastes and wants, such trends are far from universal. Realizing that the globalization of markets theory, as it now stands, is over‐simplified, enhances...

The topic of this article provides a discussion on the importance of well‐defined concepts and approaches used by scholars and by practitioners in various contexts. It is troublesome when the use of a concept or an approach is ambiguous and confusing. The discussion focuses on, and is...