Cover -- Half Title -- Series Page -- Title Page -- Copyright Page -- Contents -- List of figures -- 1 Introduction: what competences will be in demand in the Fourth Industrial Revolution? -- Key points in this book -- Introduction -- Narratives -- Description -- Analysis -- Theoretical points...

From AdBusters to viral marketing, this brief dictionary of ideas and concepts contains over 100 extended, illuminating entries to bring the novice up to speed on the advertising/marketing world and the ideas that underlie it. For the neophyte professional, it describes the various players and...

Cover -- Title Page -- Copyright Page -- Contents -- Acknowledgements -- Foreword -- Motivation and aim of this book -- Part One Fundamental Approximation Methods -- Chapter 1 Machine Learning -- 1.1 Introduction to Machine Learning -- 1.1.1 A brief history of Machine Learning Methods -- 1.1.2...

Cover -- Half Title -- Title -- Copyright -- Dedication -- Contents -- Preface -- ONE. The Science and Technology of Lie Machines -- TWO. Production: Troll Armies and the Organization of Misinformation on Social Media -- THREE. Distribution: Deceitful Robots and Politics in Code -- FOUR....

Cover Page -- Title Page -- Copyright -- Table of contents -- Vision statement: 'The new normal' -- 1 We do know now that there is a lot more we do not know than we do know -- 2 Singularity is much closer than you may think -- 3 A snapshot of some accelerating developments -- 4 Reset your mental...