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The impact of emotional intell...
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Influence of emotional intelligence on workplace behavior among bank employees in Mumbai, India : an assessment of the moderating role of job stress
Makkar, Simarjeet
;
Basu, Sriparna
- In:
South Asian journal of management : SAJM
25
(
2018
)
3
,
pp. 135-158
Persistent link: https://www.econbiz.de/10012011242
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Connecting innovations with go-to-market initiatives : Micromax Informatics Ldt.
Basu, Sriparna
- In:
International journal of globalisation and small …
4
(
2010/11
)
2
,
pp. 127-142
Persistent link: https://www.econbiz.de/10009551542
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Ziqitza Healthcare Limited: challenge of scaling up emergency medical services (EMS) in India using Public-Private Partnership (PPP) mode
Gupta, Rakesh
;
Basu, Sriparna
- In:
Asian journal of management cases : AJMC
11
(
2014
)
1
,
pp. 5-21
Persistent link: https://www.econbiz.de/10010490397
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Interactive voice assistants : does brand credibility assuage privacy risks?
Jain, Shilpi
;
Basu, Sriparna
;
Dwivedi, Yogesh Kumar
; …
- In:
Journal of business research : JBR
139
(
2022
),
pp. 701-717
Persistent link: https://www.econbiz.de/10013194271
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Green brand identity and B2B channel partners' tactical green marketing orientation : moderating effect of brand governance
Jain, Shilpi
;
Basu, Sriparna
;
Dwivedi, Yogesh Kumar
- In:
Industrial marketing management : the international …
119
(
2024
),
pp. 218-237
Persistent link: https://www.econbiz.de/10014555808
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