Social cognitive neuroscience examines social phenomena and processes using cognitive neuroscience research tools such … neuroscience: (a) understanding others, (b) understanding oneself, (c) controlling oneself, and (d) the processes that occur at the … social psychological theory and can be dissociated in the neural regions contributing to social cognition. Alternatively, the …

This paper introduces the idea of drawing upon the cognitive neuroscience literature to inform IS research (herein … termed “NeuroIS”). Recent advances in cognitive neuroscience are uncovering the neural bases of cognitive, emotional, and …-making, and behavior among people, organizations, and markets. The paper reviews the emerging cognitive neuroscience literature to …

derived from notions and models of cognitive neuroscience that have since been abandoned and replaced. To build a new theory … of choice, we propose a new theory of mind, one drawn from modern cognitive neuroscience. We then outline an alternative …

behavior, essential methods and tools and their applications for IS, as well as the application of neuroscience and …