Processed meat products are a staple part of the typical European diet. Product packaging can include a considerable amount of information and, with other intrinsic and extrinsic attributes, substantially influence consumers' preferences and purchasing decisions. This study investigates 14...

When choosing a partial factorial design for best-worst scaling (BWS) or other discrete choice experiment, researchers are faced with design size choices. This work investigates differences between two case 1 (object) BWS choice experiment designs that varied in choice set size and number of...

Scientists and beef industry participants are investigating ways to improve the healthiness of beef. We report results of a nationwide mail survey developed to determine consumers’ preferences for fat content in ground beef and identify how consumers would most like to improve the...

The earthquake that hit Haiti in the beginning of 2010 led to tremendous international solidarity in the recovery effort. Despite the tons of aid sent to Haiti, relatively little is known about the effectiveness of the aid or about the continuing needs of the Haitians. Using data collected from...

This research locates a series of risks or hazards within a framework characterized by the level of control respondents believe they have over the risks, and the level of worry the risks prompt. It does this for a set of both food and non-food risks. The means by which this is done is novel and...

A household survey and a novel Best-Worst scaling method are used to examine the relative importance of various buyer characteristics to small potato farmers in Indonesia. A Latent Class Cluster Analysis is used explore whether producers’ utilities for marketing channels are heterogeneous. For...

Best-Worst Scaling (BWS), sometimes also called Maximum Difference (MaxDiff), is a discrete choice modeling method widely used for finding utilities and choice probabilities among multiple alternatives. It can be seen as an extension of the paired comparison techniques for the simultaneous...