Kreuter, Tobias; Scavarda, Luiz Felipe; Thomé, Antonio … - In: Review of Managerial Science 16 (2021) 2, pp. 319-354
This paper's purpose is to evaluate empirical and theoretical perspectives in Sales and Operations Planning (S&OP). The methodology consists of a systematic literature review, analysing 292 publications from academics and practitioners. The results reveal that the empirical evidence has been...