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Prioritisation of factors influencing brand love of Indian young consumers using analytic hierarchy process
Pande, Smriti
;
Gupta, Kriti Priya
- In:
International journal of Indian culture and business …
21
(
2020
)
3
,
pp. 279-302
Persistent link: https://www.econbiz.de/10012510992
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Analysing the factors that affect the adoption of payments bank services in India : an analytic hierarchy process approach
Gupta, Kriti Priya
;
Manrai, Rishi
;
Goel, Utkarsh
- In:
International journal of business information systems : …
37
(
2021
)
4
,
pp. 522-543
Persistent link: https://www.econbiz.de/10012612771
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A study on factors influencing mobile payment adoption using theory of diffusion of innovation
Manrai, Rishi
;
Gupta, Kriti Priya
- In:
International journal of business information systems : …
39
(
2022
)
2
,
pp. 219-240
Persistent link: https://www.econbiz.de/10013198394
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4
Integrating UTAUT with trust and perceived benefits to explain user adoption of mobile payments
Manrai, Rishi
;
Gupta, Kriti Priya
- In:
Strategic system assurance and business analytics
,
(pp. 109-121)
.
2020
Persistent link: https://www.econbiz.de/10012240768
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5
Investor's perceptions on artificial intelligence (AI) technology adoption in investment services in India
Manrai, Rishi
;
Gupta, Kriti Priya
- In:
Journal of financial services marketing
28
(
2023
)
1
,
pp. 1-14
Persistent link: https://www.econbiz.de/10014251392
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6
Exploring whistle-blowing intentions of employees working in the Indian banking sector
Chaudhary, Narendra Singh
;
Gupta, Kriti Priya
- In:
Global business & economics review
27
(
2022
)
4
,
pp. 429-450
Persistent link: https://www.econbiz.de/10013453879
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7
Trends in small business performance measurement research : a review of 25 years literature
Anandan, T. R.
;
Gupta, Kriti Priya
- In:
International journal of business performance …
23
(
2022
)
4
,
pp. 422-459
Persistent link: https://www.econbiz.de/10013440203
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8
"Value statement" of BSE listed SMEs : a content analysis
Anandan, T. R.
;
Gupta, Kriti Priya
- In:
International journal of globalisation and small …
13
(
2022
)
1
,
pp. 18-45
Persistent link: https://www.econbiz.de/10014311937
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9
Teachers' intention to adopt virtual reality technology in management education
Gupta, Kriti Priya
;
Bhaskar, Preeti
- In:
International journal of learning and change : IJLC
15
(
2023
)
1
,
pp. 28-50
Persistent link: https://www.econbiz.de/10014319291
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10
Understanding generation Z consumers' revisit intentions to robotic service restaurants
Gupta, Kriti Priya
;
Pande, Smriti
- In:
Young consumers : insight and ideas for responsible …
24
(
2023
)
3
,
pp. 331-351
Persistent link: https://www.econbiz.de/10014302695
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