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21
Improving residents' quality of life through sustainable experiential mega-events : high- versus low-context cultures
Vila-Lopez, Natalia
;
Küster, Inés
;
Marin-Aguilar, …
- In:
Journal of hospitality & tourism research : JHTR ; the …
46
(
2022
)
5
,
pp. 979-1005
Persistent link: https://www.econbiz.de/10013257073
Saved in:
22
New rurality, traditional music and tourist experience
Pato, Margarida Vaz
;
Dinis, Anabela
;
Silva, Olga
- In:
Journal of Tourism, Heritage & Services Marketing : JTHSM
3
(
2017
)
1
,
pp. 25-32
Persistent link: https://www.econbiz.de/10011892698
Saved in:
23
Dramatizing an event through a promotional film : testing image effects
Mathisen, Line
;
Prebensen, Nina K.
- In:
Journal of travel and tourism marketing
30
(
2013
)
7/8
,
pp. 672-689
Persistent link: https://www.econbiz.de/10010246311
Saved in:
24
The success factors of food events : the case study of Umbrian extra virgin olive oil
Marchini, Andrea
;
Riganelli, Chiara
;
Diotallevi, Francesco
- In:
Journal of food products marketing
22
(
2016
)
2
,
pp. 147-167
Persistent link: https://www.econbiz.de/10011561159
Saved in:
25
Events and their influence on the destination value
Dias, Álvaro Lopes
;
Pereira, Leandro
;
Costa, Renato J. …
- In:
International journal of business environment : IJBE
13
(
2022
)
1
,
pp. 1-34
Persistent link: https://www.econbiz.de/10012887797
Saved in:
26
Conceptualization of brand experience in an event marketing context
Tafesse, Wondwesen
- In:
Journal of promotion management : JPM
22
(
2016
)
1
,
pp. 34-48
Persistent link: https://www.econbiz.de/10011522019
Saved in:
27
Defining event marketing as engagement-driven marketing communication
Setiawan, Romi
;
Wibisono, Dermawan
;
Purwanegara, …
- In:
Gadjah Mada international journal of business
24
(
2022
)
2
,
pp. 151-177
Persistent link: https://www.econbiz.de/10013364845
Saved in:
28
Marketing of tourist destinations : the case of Vlora area
Sinanaj, Shkëlqim
;
Memaj, Fatmir
- In:
The journal of accounting and management : JAM
6
(
2016
)
1
,
pp. 61-70
According to the specific nature of
tourism
products and services, the marketing of destinations includes many features …
Persistent link: https://www.econbiz.de/10011570817
Saved in:
29
Event
tourism
: critical concepts in
tourism
Connell, Joanne
(
contributor
);
Page, Stephen J.
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10003836196
Saved in:
30
Profiling four wheel drive
tourism
markets for desert Australia
Taylor, Andrew
;
Prideaux, Bruce
- In:
Journal of vacation marketing : an international journal
14
(
2008
)
1
,
pp. 71-86
Persistent link: https://www.econbiz.de/10003683511
Saved in:
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