Purpose: Although heuristics and biases seal the fate of entrepreneurial enterprises by directly influencing entrepreneurs’ decisions, previous studies have ignored the role of gender in this regard by considering female and male entrepreneurs homogeneous in their susceptibility to heuristics...

Entrepreneurial decision making biases have various effects on entrepreneurial decisions and on the fate of entrepreneurial enterprises, subsequently. These biases emanate from a lot of factors and have been a prosperous topic for entrepreneurship- related scholars and both their causes as well...