This practitioner’s guide is based on examples which highlight the usefulness of cross tabulation as a tool for investigating cause‐effect relationships in the business environment. Although cross‐tabulations are common in statistical analysis, many managers need a better understanding of...

This article explores about the online newspaper readers? news exposure and news consumption habits. It mainly focuses upon how many days and which days of the week, and how much and what is the preferred time to read more online newspapers by the academics teaching in the Faculty of Social...

Although the older people (65+) form an important and ever-growing group in the ageing society, they are not visible accordingly in the media. Via a literature review of earlier international studies, this paper firstly demonstrates how older people are rarely covered in the media, or if so, in...

Purpose – The purpose of this paper is to study the possible influence of congruity on the way ad banners are watched and remembered in online newspapers. Design/methodology/approach – The effects of the thematic connection between banner subject and article content are examined at the level...

This article describes how social vulnerability indicators can assist with informing fire disaster relief preparations. Fire outbreaks at the Kumasi Central Market in Ghana have become an annual event. About 27 fire disasters were recorded between 2007 and 2016. This article uses a...

Knowledge is a concept - like gravity. You cannot see it, but you can observe its effects. Minimize knowledge is an invisible, intangible asset and cannot be directly observed. Many people and organizations do not explicitly recognize the importance of knowledge, in contrast to their more...

Certain species in nature have evolved characteristics that provide protection from predators. Batesian mimicry is a system that describes a model/mimic relationship, in which a palatable organism phenotypically resembles an unpalatable organism. The effectiveness of the mimicry system may...