Online content : who is willing to pay and for what?
Anssi Tarkiainen, Heli Arminen and Olli Kuivalainen
| Year of publication: |
2014
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|---|---|
| Authors: | Tarkiainen, Anssi ; Arminen, Heli ; Kuivalainen, Olli |
| Published in: |
International journal of business information systems : IJBIS. - Olney, Bucks. : Inderscience Enterprises, ISSN 1746-0972, ZDB-ID 2193362-5. - Vol. 17.2014, 3, p. 283-305
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| Subject: | online behaviour | willingness to pay | online newspapers | digital newspapers | consumer satisfaction | media consumption | uses and gratifications | Konsumentenverhalten | Consumer behaviour | Zahlungsbereitschaftsanalyse | Willingness to pay | Zeitung | Newspaper | Presseverlag | Press publisher | Online-Marketing | Internet marketing | Mediennutzung | Media usage | Online-Handel | Online retailing | Electronic Commerce | E-commerce | Kundenzufriedenheit | Customer satisfaction | Social Web | Social web | Internet | Digitale Güter | Digital goods |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010478637