Showing 1 - 10 of 10
The purpose of this quantitative research was to investigate the basis and perception of mobile money (MM) service among Nigerian university students. The paper adopted a positivistic ontology and descriptive survey design. Two hundred and fifty students from five universities in the southeast...
Persistent link: https://www.econbiz.de/10012805576
The adoption of a market orientation (MO) model for effective management of small and medium enterprises (SMEs) in Nigeria and beyond has drawn diverse views. Extant studies conducted in Nigeria in the past decades have leveraged on the existing entrepreneurial marketing model that has not...
Persistent link: https://www.econbiz.de/10012171019
With the consistent failure of small and medium enterprises (SMEs) globally, many scholars have developed entrepreneurial marketing (EM) models that are aimed at reducing the failure frequently experienced. The aim of this paper is to critically review the different EM models from 2002 to 2022....
Persistent link: https://www.econbiz.de/10014507346
Persistent link: https://www.econbiz.de/10014326193
The adoption of a market orientation (MO) model for effective management of small and medium enterprises (SMEs) in Nigeria and beyond has drawn diverse views. Extant studies conducted in Nigeria in the past decades have leveraged on the existing entrepreneurial marketing model that has not...
Persistent link: https://www.econbiz.de/10012601089
Persistent link: https://www.econbiz.de/10012058502
This paper aims to establish the pitfalls of performance management (PM) in a selected South African Higher Education Institution (HEI) during the Covid-19 pandemic and suggest a strategic way forward. It adopted a quick review of documents in the South African HEI to identify the pitfalls....
Persistent link: https://www.econbiz.de/10014507237
Increasingly, leadership development programs are being challenged to produce robust evidence of their impact on leadership competencies of participants in South Africa. If used properly, portfolio assessment of one`s own leadership development journey has the potential to depict not just...
Persistent link: https://www.econbiz.de/10014108372
Persistent link: https://www.econbiz.de/10013445235
Human resources are increasingly seen as vital to developing nations, but studies of work motivation remain focused on manager elites rather than the general workforce, and on motivation 'at' particular workplaces rather than the wider meaning 'of' work in societies at large. In an adaptation of...
Persistent link: https://www.econbiz.de/10005694641