Similar Search Results

Identifying physician peer-to-peer effects using patient movement data

Bhatia, Tulikaa; Wang, Lei - In: International journal of research in marketing : IJRM ; … 28 (2011) 1, pp. 51-61

Persistent link: https://www.econbiz.de/10009007238

Modeling coexisting business scenarios with time-series panel data : a dynamics-based segmentation approach

Sismeiro, Catarina; Mizik, Natalie; Bucklin, Randolph E. - In: International journal of research in marketing : IJRM ; … 29 (2012) 2, pp. 134-147

Persistent link: https://www.econbiz.de/10009569979

A probability approach to pharmaceutical demand and price setting : does the identity of the third-party payer matters for prescribing doctors?

Dalen, Dag Morten; Locatelli Biey, Marilena; Sorisio, Enrico - 2011

structural model for the three drugs, covering demand and price setting, is estimated in a joint maximum likelihood approach. We … national insurance. -- pharmaceuticals ; discrete choice model ; funding-schemes …

Persistent link: https://www.econbiz.de/10009377790

Demanding customers : consumerist patients and quality of care

Fang, Hai; Miller, Nolan; Rizzo, John A.; Zeckhauser, … - In: The B.E. journal of economic analysis & policy 11 (2011) 1, pp. 1-49

Persistent link: https://www.econbiz.de/10009553930

Effectiveness of e-detailing as an innovative pharmaceutical marketing tool in emerging economies : views of health care professionals of India

Banerjee, Saikat; Dash, Sampada Kumar - In: Journal of medical marketing : device, diagnostic and … 11 (2011) 3, pp. 204-214

Persistent link: https://www.econbiz.de/10009308833

Determinants of pharmaceutical sales representative access limits to physicians

Chressanthis, George A.; Sfekas, Andrew; Khedkar, Pratap; … - In: Journal of medical marketing : device, diagnostic and … 14 (2014) 4, pp. 220-243

Persistent link: https://www.econbiz.de/10011348624

Are physicians' prescribing decisions sensitive to drug prices? : evidence from a free-antibiotics program?

Li, Shanjun; Laxminarayan, Ramanan - In: Health economics 24 (2015) 2, pp. 158-174

Persistent link: https://www.econbiz.de/10011317888

Perception of physicians towards pharmaceutical promotion in India

Handa, Meenakshi; Vohra, Anupama; Srivastava, Vinita - In: Journal of medical marketing : device, diagnostic and … 13 (2013) 2, pp. 82-92

Persistent link: https://www.econbiz.de/10009766206

Generic substitution, financial interests, and imperfect agency

Rischatsch, Maurus; Trottmann, Maria; Zweifel, Peter - In: International journal of health care finance and economics 13 (2013) 2, pp. 115-138

Persistent link: https://www.econbiz.de/10009753975

Will mobile marketing in communicating medical products to doctors be appreciated as a service in pharmaceutical industry? : an exploratory study

Srivastava, Rajesh - In: Asian journal of marketing : the official journal of … 6 (2012) 1, pp. 1-9

Persistent link: https://www.econbiz.de/10009731636