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This article examines how the sentiment embedded in online comments (i.e. valence) and the quantity of comments (i.e. volume) available on a movie influence the movie’s box office receipts. We tracked over 1500 sources of online expert and consumer reviews for cinematic movies released for an...
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Spinoffs play a critical role in moving early-stage technologies that are developed in universities to the market. This study offers a thorough analysis of the university spinoff development process, focusing in particular on student involvement in the initial phases of these technology...
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Our research draws on theories about the taxonomy of consumers that has gained dominance in the technology adoption and marketing domains, which classifies consumers into two broad groups: the “early adopters” and the “imitators.”
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This study uses a social influence lens to examine how key social referents influence individuals’ knowledge sharing behaviors within and outside their subsidiaries. Using a multiple-survey research design, our empirical study shows that unit managers and co-workers act as key social...
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Prior research has highlighted that network sparseness and network centrality enhance innovativeness through access to information and influence, respectively. We advance this perspective by exploring the extent to which individual actions are needed to mobilize information and influence...
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