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The changing role of the health care customer : review, synthesis and research agenda

McColl-Kennedy, Janet R.; Snyder, Hannah; Elg, Mattias; … - In: Journal of service management 28 (2017) 1, pp. 2-33

Persistent link: https://www.econbiz.de/10011654983

Service flexibility : conceptualizing value creation in service

Brozovic, Danilo; Nordin, Fredrik; Kindström, Daniel - In: Journal of service theory and practice : JSTP 26 (2016) 6, pp. 868-888

Persistent link: https://www.econbiz.de/10011599353

3D printing : enabling customer-centricity in the supply chain

Martinelli, Elisa Martina; Christopher, Martin - In: International journal of value chain management : IJVCM 10 (2019) 2, pp. 87-106

Persistent link: https://www.econbiz.de/10012060355

Managing advertising agency client partnerships for value co-creation : characteristics, categories, and challenges

Díaz-Méndez, Montserrat; Saren, Michael - In: Marketing theory 19 (2019) 1, pp. 9-26

Persistent link: https://www.econbiz.de/10012001447

Complaining practices on social media in tourism : a value co-creation and co-destruction perspective

Dolan, Rebecca; Seo, Yuri; Kemper, Joya - In: Tourism management : research, policies, practice 73 (2019), pp. 35-45

Persistent link: https://www.econbiz.de/10012004632

Framing transformation dynamics towards service-orientation : alternative trajectories of B2B relations

Lappalainen, Inka; Valjakke, Tiina; Ahonen, Toni; … - In: International journal of services and operations management 32 (2019) 2, pp. 131-157

Persistent link: https://www.econbiz.de/10012008950

Exploring links between engaging customers in value co-creation and product innovativeness

Zaborek, Piotr; Mazur, Jolanta - In: International journal of management and economics 53 (2017) 3, pp. 82-106

The study examines the hypothesis that firms engaging customers in value co-creation tend to display more innovativeness. As such, it is one of the few quantitative studies on the link between these two concepts. Customer engagement in value co-creation was operationalized as a multiple scale...

Persistent link: https://www.econbiz.de/10012026721

Interactive value formation in interorganizational relationships : dynamic interchange between value co-creation, no-creation, and co-destruction

Makkonen, Hannu; Ilkkonen, Rami - In: Marketing theory 17 (2017) 4, pp. 517-535

Persistent link: https://www.econbiz.de/10011825051

When value co-creation fails : reasons that lead to value co-destruction

Järvi, Henna; Kähkönen, Anni-Kaisa; Torvinen, Hannu - In: Scandinavian journal of management 34 (2018) 1, pp. 63-77

Persistent link: https://www.econbiz.de/10011847911

Impact of value co-creation on logistics customers' loyalty

Thiruvattal, Eappen - In: Journal of global operations and strategic sourcing 10 (2017) 3, pp. 334-361

Persistent link: https://www.econbiz.de/10011806169