There have been various ways of measuring service experiences in the past, but Generation Y has different values and mindsets than those of the generations that preceded them. This paper suggests mobile ethnography as an ideal method for data collection, where Generation Y customers are...

Service quality and design researchers in tourism have long been directed by demand-driven paradigms and consumer-centred rationales. Ontologies and epistemologies are largely output orientated and customer centred, that is, performance of services, number of satisfied customers, loyal repeat...

Purpose: The purpose of this paper is to identify and synthezise major streams of research on quality of student experience in higher education, in order to present an agenda for future research. Design/methodology/approach – A systematic review of high quality journals published during the...