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Market shaping dynamics : inte...
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Beziehungsmarketing
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Plewa, Carolin
64
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61
Alexander, Matthew
27
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20
Brodie, Roderick J.
19
Baaken, Thomas
9
Hollebeek, Linda D.
9
Lu, Vinh Nhat
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Quester, Pascale
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Karpen, Ingo Oswald
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Halinen, Aino
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Li, Loic Pengtao
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Scandinavian journal of management
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ECONIS (ZBW)
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Guest editorial: service marketing and the winds of change
Finsterwalder, Jörg
;
Plewa, Carolin
- In:
Journal of service theory and practice
32
(
2022
)
2
,
pp. 101-104
Persistent link: https://www.econbiz.de/10013190849
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212
Customer engagement in domestic wine tourism : the role of motivations
Gaetjens, Amy
;
Corsi, Armando Maria
;
Plewa, Carolin
- In:
Journal of destination marketing & management
27
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014285182
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213
Virtual agents in the public service : examining citizens' value-in-use
Scutella, Maryanne
;
Plewa, Carolin
;
Reaiche, Carmen
- In:
Public management review
26
(
2024
)
1
,
pp. 73-88
Persistent link: https://www.econbiz.de/10014477368
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