Riviezzo, Angelo; de Nisco, Alessandro; Rosaria … - In: International Journal of Retail & Distribution Management 37 (2009) 9, pp. 748-764
Purpose – The purpose of this paper is to provide some insights for the evaluation of town centre management (TCM) effectiveness, by proposing the importance‐performance analysis (IPA) as a valuable tool to ensure a multi‐perspective evaluation. The need for more empirical methods of...