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Methodological reasons for the theory/practice divide in market segmentation
Dolnicar, Sara; Lazarevski, Katie - In: Journal of marketing management : MM 25 (2009) 3/4, pp. 357-373
Persistent link: https://www.econbiz.de/10003838549
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Travel agency marketing strategy : insights from Switzerland
Dolnicar, Sara; Laesser, Christian - In: Journal of travel research : a quarterly publication of … 46 (2007) 2, pp. 133-146
Persistent link: https://www.econbiz.de/10003860829
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An investigation of tourists' patterns of obligation to protect the environment
Dolnicar, Sara; Leisch, Friedrich - In: Journal of travel research : a quarterly publication of … 46 (2008) 4, pp. 381-391
Persistent link: https://www.econbiz.de/10003860920
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Strings attached : new public management, competitive grant funding and social capital
Irvine, Helen; Lazarevski, Katie; Dolnicar, Sara - In: Financial accountability & management : in governments, … 25 (2009) 2, pp. 225-252
Persistent link: https://www.econbiz.de/10003849056
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Does one size fit all? : the suitability of answer formats for different constructs measured
Dolnicar, Sara; Grün, Bettina - In: Australasian marketing journal 17 (2009) 1, pp. 58-64
Persistent link: https://www.econbiz.de/10003886478
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Not just any volunteers : segmenting the market to attract the high contributors
Randle, Melanie; Dolnicar, Sara - In: Journal of nonprofit & public sector marketing 21 (2009) 3, pp. 271-282
Persistent link: https://www.econbiz.de/10003893353
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Response style contamination of student evaluation data
Dolnicar, Sara; Grün, Bettina - In: Journal of marketing education : JME 31 (2009) 2, pp. 160-172
Persistent link: https://www.econbiz.de/10003869939
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Understanding the Australian environmental volunteering market : a basis for behavioural change and a sustainable future
Randle, Melanie; Dolnicar, Sara - In: Australasian marketing journal 17 (2009) 4, pp. 192-203
Persistent link: https://www.econbiz.de/10003901754
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Can Australian universities take measures to increase the lecture attendance of marketing students?
Dolnicar, Sara; Kaiser, Sebastian; Matus, Katrina; … - In: Journal of marketing education : JME 31 (2009) 3, pp. 203-211
Persistent link: https://www.econbiz.de/10003910592
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Short-haul city travel is truly environmentally sustainable
Dolnicar, Sara; Laesser, Christian; Matus, Katrina - In: Tourism management : research, policies, practice 31 (2010) 4, pp. 505-512
Persistent link: https://www.econbiz.de/10003969703