Narrow search
Showing 1 - 10 of 353
Cover Image
Non-local or local brands? : a multi-level investigation into confidence in brand origin identification and its strategic implications
Zhou, Lianxi; Yang, Zhiyong; Hui, Michael K. - In: Journal of the Academy of Marketing Science 38 (2010) 2, pp. 202-218
Persistent link: https://www.econbiz.de/10003980617
Cover Image
Cultural congruity and extensions of corporate heritage brands : an empirical analysis of time-honored brands in China
Zhou, Luyang; Hui, Michael K.; Zhou, Lianxi; Li, Shengxiao - In: Journal of consumer behaviour 21 (2022) 5, pp. 1092-1105
Persistent link: https://www.econbiz.de/10013413180
Cover Image
The effects of perceived organizational support on employees' sense of job insecurity in times of external threats : an empirical investigation under lockdown conditions in China
Zhou, Luyang; Li, Shengxiao; Zhou, Lianxi; Tao, Hong; … - In: Asian business & management 22 (2023) 4, pp. 1567-1591
Persistent link: https://www.econbiz.de/10014375232
Cover Image
The effects of entrepreneurial proclivity and foreign market knowledge on early internationalization
Zhou, Lianxi - In: Journal of world business : JWB 42 (2007) 3, pp. 281-293
Persistent link: https://www.econbiz.de/10003511882
Cover Image
The type-of-internet-access digital divide and the well-being of ethnic minority and majority consumers : a multi-country investigation
Bartikowski, Boris; Laroche, Michel; Jamal, Ahmad; … - In: Journal of business research : JBR 82 (2018), pp. 373-380
Persistent link: https://www.econbiz.de/10011771916
Cover Image
Exploring the influence of product conspicuousness and social compliance on purchaising motives of young Chinese consumers for foreign brands
Zhou, Lianxi; Wong, Amy - In: Journal of consumer behaviour : an international … 7 (2008) 6, pp. 470-483
Persistent link: https://www.econbiz.de/10003789918
Cover Image
Susceptibility to global consumer culture : a three-dimensional scale
Zhou, Lianxi; Teng, Lefa; Poon, Patrick - In: Psychology & marketing 25 (2008) 4, pp. 336-351
Persistent link: https://www.econbiz.de/10003735852
Cover Image
Internationalization and the performance of born-global SMEs: the mediating role of social networks
Zhou, Lianxi; Wu, Wei-ping; Luo, Xueming - In: Journal of international business studies : JIBS ; an … 38 (2007) 4, pp. 673-690
Persistent link: https://www.econbiz.de/10003508276
Cover Image
Unleashing the dynamics of product-market ambidexterity in the pursuit of international opportunities : insights from emerging market firms
Zhou, Lianxi; Xu, Shou-Ren; Xu, Hui; Barnes, Bradley R. - In: International business review : the official journal of … 29 (2020) 6, pp. 1-13
Persistent link: https://www.econbiz.de/10012421108
Cover Image
Understanding earliness of internationalization and its impact on postentry geographic diversity of international young ventures
Wu, Aiqi; Zhou, Lianxi - In: Journal of international marketing 26 (2018) 2, pp. 62-79
Persistent link: https://www.econbiz.de/10011879489