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Consumer-generated product reviews have proliferated online, driven bythe notion that consumers’ decision to purchase or not purchase aproduct is based on the positive or negative information about thatproduct they obtain from fellow consumers. Using research on informationprocessing as a...
Persistent link: https://www.econbiz.de/10009435038
A growing reliance on the Internet as an information source when making choices about tourism products raises the need for more research into electronic word of mouth. Within a hotel context, this study explores the role of four key factors that influence perceptions of trust and consumer...
Persistent link: https://www.econbiz.de/10009438170
Empfehlungen von Freunden und Bekannten spielen im Marketing seit jeher eine große Rolle. Durch die zunehmende Digitalisierung und das Web 2.0 hat das sogenannte Word of Mouth jedoch eine neue Dimension bekommen. Bewertungen im Internet sind für jeden schnell zugänglich und werden für oder...
Persistent link: https://www.econbiz.de/10013270967
This paper investigates the informational content of online reviews. For the case of hotels, we model how the length of the stay shapes the variance of review scores. Grounded on violations of temporal monotonicity, errors in recall and hedonic adaptation theories, we first present a...
Persistent link: https://www.econbiz.de/10014468616
Review systems including quantitative measures as well as text-based expression of experiences are omnipresent in today's digital platform economy. This paper studies the existence of reputation inflation, i.e. unjustified increases in ratings, with a special focus of heterogeneity between...
Persistent link: https://www.econbiz.de/10014476409
Information problems in health care and the multifaceted nature of hospital quality complicate hospital choice. Online reviews provide an accessible, salient means through which researchers and health care decision-makers can gather information about a hospital's quality of care, and given their...
Persistent link: https://www.econbiz.de/10014480506
Electronic word of mouth (eWOM) about medical services gains growing popularity from the part of health care users, accompanied with a high reluctance of health care providers towards existing platforms, fearing unqualified, negative reviews driven by motives of vengeance. Purpose of this...
Persistent link: https://www.econbiz.de/10010310629
We use a novel, household opinions-based measure – Public Confidence in a Bank – to explore the role of bank-level and system-wide determinants of customers' trust in banks. Our study covers a panel of approximately 260 large Russian commercial banks publicly monitored during 2010–2017. We...
Persistent link: https://www.econbiz.de/10012148841
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